Puzzelfit
Commissioned by - and created in collaboration with DPG Media.
2024 - 2026


Puzzelfit is designed for anyone looking for smart relaxation and a way to challenge their mind. It is offered as a free extra for subscribers to dutch newspapers such as de Volkskrant, Trouw, Het Parool, and the AD.
For this project, I created dozens of illustrations used across the app, website, and various online platforms. In addition, I designed the logo in the same visual language, ensuring a cohesive and recognizable identity throughout the entire brand experience.

The Puzzelfit illustrations are playfully composed and gain strength from a subtle balance between abstract and figurative elements. At times they depict the subject of the puzzle directly, while at other times they provide an abstract interpretation of it.
→ Puzzelfit.nl




©2022—’26

Le Maude